Privacy Policy


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A privacy policy outlines how your website collects, uses, shares, and sells the personal information of your visitors. If you collect personal information from users, you need a privacy policy in most jurisdictions. Even if you aren’t subject to privacy policy laws, being transparent with users about how you collect and handle their data is a best business practice in today’s digital world.

Our simple privacy policy template will help you comply with strict privacy laws, and build trust with your users.

Download the free privacy policy template below, or copy and paste the full text onto your site. If you’d rather let us help you customize a document that’s tailored specifically to your business, our privacy policy generator will create one for you in minutes.

Table of Contents

  1.  What Is a Privacy Policy?
  2. Is a Privacy Policy Required by Law?
  3. What Should I Include in a Boilerplate Privacy Policy?
  4. Website Privacy Policy Examples
  5. Conclusion

What Is a Privacy Policy?

A basic privacy policy outlines your website’s relationship with users’ personal information.

To succeed online and avoid legal turmoil, your website needs a privacy policy agreement. The first step to creating a compliant and comprehensive privacy policy is understanding exactly what that is.

Is a Privacy Policy Required by Law?

If your website uses personal information (e.g, collected names, email address, or credit card information), most legislations around the world require that you have a privacy policy.

If you run a website, mobile app, or desktop app, you are likely legally required to have a privacy policy somewhere on your site. You must display links to your policy clearly, prominently, and conspicuously, so that users can navigate to it quickly and easily.

As data collection and processing becomes more ubiquitous across the internet, privacy laws in the US and around the world set strict requirements for privacy policies.

What Should I Include in a Boilerplate Privacy Policy?

A basic privacy policy template includes the what, when, who, why, and how of your data collection practices. While every website and business should have a policy tailored to its own operations, even the most simple privacy policy will include the following information:

What Information You Collect

At the heart of your website’s privacy policy is a disclosure of what data you collect from users. Some common types of data that you’ll find in website privacy policy templates are:

  • Personal data (like names and email addresses)
  • Derivative data (like IP addresses and browser types)
  • Financial data (like credit card details)
  • Social network data (like Facebook login information)
  • Mobile data (like mobile device IDs and manufacturers)
  • Third-party data (like social network friends lists)

Both the GDPR and CCPA state that privacy policies should disclose what types of information a website collects. The above are only some basic examples of what types of information may mean for your site.